Marketing for Manufacturing & Industrial Companies

We’re a marketing agency with over 14 years of experience helping industrial and manufacturing companies grow revenue and build strong market positions. Our strategies are driven by data and rooted in a deep understanding of your industry. We focus on actionable solutions that deliver measurable results – no fluff, just smart, effective marketing aligned with your business goals.

How We Work?

Analyze

We study the market, your customers, and the competition.

Plan

We develop a custom strategy aligned with your business objectives.

Execute

We implement, monitor, and continuously optimize your campaigns.

What We Do?

We partner with leading industrial companies to deliver marketing solutions that not only support but actively drive business growth.
Event & Trade Show Support, Online Activities, Video Production
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Strategy & visual identity, event support, and online activities
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Logo refresh, visual identity development, graphic support, website design & implementation
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Graphic materials and content creation
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FAQ

At MOKO, we have deep expertise in the industrial sector and understand how to effectively collaborate with engineers and technical teams. We support both marketing and sales departments, taking a holistic approach that integrates strategies to benefit the entire organization. We handle up to 80% of marketing operations, providing a partnership that goes beyond the brief—implementing innovative, comprehensive solutions that boost brand growth and sales performance.
Yes, we offer flexible service packages tailored to each client’s needs. Based on research, we define a monthly scope of work divided into specific areas. Packages are dynamic and evolve as we progress—from strategic planning at the beginning to implementation and performance tracking in later stages. The level of involvement from various specialists changes accordingly.
Your project manager oversees your engagement and provides end-to-end support. However, we understand that sometimes direct contact with a specialist can speed things up. With prior coordination, you can communicate directly with our subject matter experts to ensure a smooth, efficient collaboration.
Industrial marketing stands out in several key ways:
  • Niche B2B focus: Unlike B2C marketing, industrial B2B targets highly specialized audiences—procurement managers, engineers, and other technical decision-makers. Messaging must be aligned with their unique needs and technical understanding.
  • Technical complexity: Industrial products and services are often complex, requiring marketing materials to include detailed specifications and standards. Practicality and accuracy matter more than emotion-driven or lifestyle messaging.
  • Lead generation centric: B2B marketing in manufacturing is all about generating qualified leads. Sales cycles are long and involve multiple stakeholders, requiring sustained engagement and trust-building.
  • Longer sales cycles: Decision-making in industrial buying is slower and more intricate. Marketing must deliver consistent value at every stage of the sales funnel—even post-purchase.
  • Relationship-driven sales: Long-term relationships are the backbone of manufacturing sales. Marketing strategies must focus on trust, credibility, and partnership, rather than short-term wins.
Every agency structures pricing differently. Like many integrated marketing firms, we operate on a retainer model, which sets a predefined number of work hours each month.
We use detailed tracking systems and provide monthly reports that summarize our activities and serve as the basis for billing. This model has proven effective for years, ensuring transparency and clarity in our client relationships.